Grab Your Friends...And Go To Hell!

This may not be an appropriate commercial for anyone under the age of 18, but I believe that is the main purpose of this advertisement. It consists of adult based humor, which is going out towards a targeted audience. Diablo III isn't necessarily labeled as an adult player game, but this commercial will draw adults in to play because of the funny factor, that we can all relate to. We have to admit that our minds were not on a bunch of friends playing a console game on the couch late at night. This advertisement was Blizzard's way of promoting their new console release of Diablo III, and promoting more adult users to buy the game. It was a pretty effective way of advertising the new console and game in my opinion. Sales sky rocketed after this commercial was released.

I Put That $#!% On Everything

 

Of course everyone loves a funny old lady. That is the main reason why this advertisement is so successful. If Frank's Red Hot Sauce had used a younger actor then they would not have had such great results in this commercial. The humor of this older lady supposedly "swearing" in the commercial is the main reason for the big response. Everyone will have a good laugh at this advertisement, and it will appeal to many viewers to try out this Hot Sauce and see if it really does go well with everything as the old lady claims.

Blizzard Entertainment: WoW

This is a game that many people around the world enjoy playing everyday, approximately 11 million people in fact. World Of Warcraft doesn't need a lot of promoting to continue making profit because they have a vast majority of the gaming community already. But they were very smart when choosing celebrities such as Mr. T, Ozzy Osbourne, and Chuck Norris to be sponsors for their game. They are all iconic celebrities that many people look up to and that also happen to play the game as well. I myself have played World Of Warcraft and enjoyed these commercials when they came out. They definitely made me laugh and they convinced me to continue playing and buying the expansions, which of course, was the main objective of the advertisements.

The Future is Here. Find Your Greatness.

 

          



Nike was definitely on the right track when airing this advertisement for their exercise equipment and sneakers. They had this 12 year old, 200 lb boy running towards his goals while being narrated by a man speaking about achieving greatness.

The "Find Your Greatness" campaign from Nike is a great tool to guide one's motivation and inspiration and leave the consumer with a "can-do" attitude. Nike built an ad for consumers to make their own connections and experiences, which in a way...does self-marketing without knowing it.

Nike is leaving it up to the consumer to make a connection with the individual in the video and deciding for themselves whether or not they should get active and make a change in their lives. This ad is not "forcing" a customer into a purchase or pushing them into the market. This is Nike's sly way of grabbing a customer's attention.

#BestBuds

        

This commercial popped up in my newsfeed on Facebook around the time of the Super Bowl of 2014. It intrigued me because like most people, I love animals and of course... puppies! It didn't even occur to me that this would turn out to be a commercial for Budweiser beer. But I can understand why they used these animals as an advertisement for their product. I found it very sweet and entertaining because the puppy kept trying to get back to see the horse. Of course this would draw the attention of animal lovers because it has the "d'awwwe" factor. Eventually, the puppy is driving away and the horse ends up running after him this time. This makes the commercial make sense as to why it is an advertisement for Budweiser beer because they are two animals who are best buds trying to see one another. As well, it is showing what you would do to be with your buddy, and also showing you what you would do to get a Budweiser.

Trial Post

This is my opening blog located at www.marketingengaged.blogspot.com